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17.10.11

Babolat Squash

"Tennis is in our blood" is the motto for the Babolat racket shows the strength and power they want on their love for tennis and the strength of their products through communication in order to illustrate their idea. Babolat is a French, who is working on racket strings since 1875 and specializes in tennis rackets and tennis rackets Babolat's most famous tennis players of the world as a tennis champion Rafael Nadal uses. It produces all the facilities of badminton, tennis and squash courts. The founder of this company is the first series, the Babolat natural gut Albert and focusing on the string to 1990, and this is when you take a step towards a total of tennis has led his company. They moved first to Japan and then to the U.S. after its identification in Europe.

There are also colored by Babolat rackets successfully led and guided further Babolat badminton, so you can better serve its target audience is people in sport, leisure and adventure are concerned, which has given them a new idea for a new product and put them into life badminton racket called and when he crawled to the effect that their identification on the market. Since this is an excellent strategy for tennis rackets used the same work on badminton rackets, is that the question that arises in the mind?

No wonder, how big is the product of nothing without a good market position in today's time. Babolat is smart enough to pass through this point that most businesses take for granted and then cry all you have to give up what they are. What could be better than the stars of the tennis market the product for you? Rafael Nadal is the brand ambassador for Babolat tennis rackets, to the public that no one is there to uphold the quality and innovation, if it was the tennis champion challenge.

The proposed name for the products of the company was working to sell. For example, using the name of a club "Flowerbomb" keep it more like a soft and romantic adventure sports feel like a manufactured product that is the reason why the names of the bat into consideration with respect to communications made directly with the target product support . The last stop of the series called Aero Aero Pro Drive, you immediately get a kick, it is certainly not a lipstick, the name identifies the product of a fast rackets stronger names. The colors are yellow and black bold contrast and surprising selected

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